57 Secrets To Getting Into Media With Publicity For Good Heather Desantis

Guest featured in this episode:

Heater Desantis is the CEO of Publicity For Good, a PR agency that helps purpose-driven brands get in the media.

Things you will learn in this episode:

• Why is press so important? 

• What is the secret to getting into the media?

• Can a complete newbie get featured in the media?

• What are the criteria for a good story? 

• What type of media outlets do you recommend a beginner to start?

• What are some different ways you can get into the media? 

• What are some things to keep in mind when writing a pitch?

• What do you need to know about pitching to your local TV station?

• And much more!