Guest featured in this episode:
Denise Casagrande is proud to be the President at PCG Digital. Starting in 2015, she has grown, and led the Social Media department, and successfully orchestrated the PCG Digital rebrand. Her biggest accomplishment thus far has been seeing the growth in ad spend the clients have invested into Facebook advertising. By developing and producing The Automotive Social Media Sales Funnel in 2017, the PCG Digital clients have truly come to find their brand voice and display it properly across Facebook.
In 2018 Denise became an International Speaker of Digital Marketing, when she educated attendees at the World Shopper Conference in Estoril, Portugal. Prior to this achievement, she has been educating dealers all over the United States at numerous events. Her speaking path has grown outside the automotive community as well, and she will be a keynote at this year’s Association of Directory Publishers Convention.Helping businesses find their brand voice is Denise’s passion. Her book ‘Can You See Me Now?’ will take readers on a journey to find and promote their brand voice through digital.
Denise lives along the Jersey Shore with her husband George, and when she’s not traveling to
speak, you can always find her hidden away at the beach or a local spot. She has an obsession with Pineapples and is a proud supporter of the Sea Turtle Conservancy.
Things you will learn in this episode:
- Is it true some throw $25,000- into FB ads and see nothing
- Beginner budget for solopreneurs
- How and when to start on FB ads
- Should you manage it yourself or hire help
- Has nicheing down helped
- Best tips and freebies for FB ads
- And much more

Lucy Liu is a master life coach helping women uplevel in business and life to confidently live an epic life! She is an unshakable optimist, wife, mom, entrepreneur, workshop facilitator, motivational speaker, best selling author and podcast host of The Lucy Liu Show.
Entrepreneurs & high achievers hire her to see clarity and take quantum leaps FAST. Because most of them are overthinking, scattered and self-doubting. She's best at helping you get unstuck, make faster decisions and fulfill higher potential. Bottom line: not only make more money and impact, but have more fun and live an EPIC life by design.
She has been featured in Medium, VoyageLA, Elephant Journal, ThriveGlobal, South China Morning Post and dozens of other media outlets. 

